Make (Integromat) Integration
Connect FormBlade to Make for powerful visual automations. Route form submissions to hundreds of apps without writing code.
What is Make
Make (formerly Integromat) is a visual automation platform that lets you connect apps and build workflows using a drag-and-drop interface. Each workflow is called a scenario, and scenarios can include branching logic, filters, data transformations, and error handling.
By connecting FormBlade to Make via webhooks, every form submission can automatically trigger complex multi-step workflows — saving data to spreadsheets, sending notifications, updating CRMs, and more.
What you need
- A FormBlade Pro or Business plan (webhooks require Pro+)
- A Make account — the free tier includes 1,000 operations per month, which is enough for most forms
Setup steps
Log in to make.com/scenarios and click Create a new scenario. This opens the visual scenario editor.
Click the + button to add a module. Search for Webhooks and select Custom webhook. This will be the trigger that starts your scenario when a form submission arrives.
Click Add to generate a new webhook. Make creates a unique URL, typically starting with:
https://hook.make.com/xxxxxxxxxxxxxxxxxxxxxxxxx
Copy this URL — you'll paste it into FormBlade next.
In your FormBlade dashboard, go to Webhooks in the sidebar. Select the form you want to connect, click + Add webhook, choose Make from the provider list, and paste the webhook URL. Click Create webhook.
Back in FormBlade, click Test next to the webhook to send a sample payload. Then in Make, click Redetermine data structure on the webhook module. Make will parse the test payload and let you map individual fields (like name, email, message) in subsequent modules.
Click the + after the webhook module to add action modules. For example: Google Sheets (add a row), Gmail (send an email), Slack (post a message), Notion (create a page), or HTTP (call any API). You can chain as many modules as you need.
Toggle the scenario switch to On in the bottom-left corner. Set the scheduling to Immediately so submissions are processed as soon as they arrive. Your automation is now live.
Example use cases
Multi-step workflows
Make excels at scenarios with multiple actions. A single form submission can trigger all of these in sequence:
- Save to Google Sheets
- Send a Slack message to your team
- Create a page in Notion
- Add a contact in your CRM
Conditional routing
Use Make's Router module to send submissions down different paths based on field values. For example, route leads to your sales CRM and support requests to your ticketing system based on a "type" dropdown in your form.
Data transformation
Make includes built-in functions to reformat, combine, or split field values before passing them to the next module. Useful for normalizing phone numbers, combining first and last name fields, or converting dates to a specific format.
Error handling
Make has built-in error routes that let you define fallback actions when a module fails. For example, if adding a row to Google Sheets fails, you can send yourself an email alert or log the error to a separate sheet.
Make vs Zapier
| Feature | Make | Zapier |
|---|---|---|
| Interface | Visual flowchart (drag-and-drop) | Linear step list |
| Branching/routing | Built-in Router module | Paths (paid plans only) |
| Multi-step workflows | Unlimited modules per scenario | Multi-step on paid plans |
| Free tier | 1,000 operations/month | 100 tasks/month |
| Error handling | Built-in error routes | Basic retry |
| Best for | Complex workflows with branching | Simple linear automations |
Both platforms work well with FormBlade. Choose Make when you need branching, loops, or complex data transformations. Choose Zapier for straightforward one-to-one automations.
Troubleshooting
Scenario not running
- Check activation — make sure the scenario toggle is switched On (bottom-left of the editor). Inactive scenarios ignore incoming webhooks.
- Check scheduling — set the schedule to Immediately so submissions are processed in real time. If set to a fixed interval, there will be a delay.
- Check operations quota — if you've exhausted your monthly operations, Make pauses all scenarios until the quota resets.
Data structure not recognized
- Click Redetermine data structure on the webhook module in Make.
- Then click Test on the webhook in your FormBlade dashboard to send a fresh sample payload.
- Make should detect the fields automatically. If it doesn't, try deleting the webhook in Make and creating a new one.
Related
- Webhooks — webhook setup, payload format, signatures, and retries
- Integrations — built-in Slack, Discord, Teams, and Google Sheets
- Zapier — connect FormBlade to Zapier
- n8n — connect FormBlade to n8n