Connect FormBlade to Pabbly Connect
Affordable workflow automations with a one-time pricing option and unlimited executions. Requires Pro or Business plan.
What is Pabbly Connect?
Pabbly Connect is a workflow automation platform that connects apps and services using triggers and actions — similar to Zapier or Make. What sets Pabbly apart is its pricing: in addition to monthly plans, Pabbly offers a one-time lifetime pricing option with no recurring fees. Once you pay, you get unlimited workflow executions forever.
Pabbly Connect also processes data internally rather than routing it through third-party servers, which can be an advantage for data privacy.
What you need
- A FormBlade account on the Pro or Business plan (webhooks are a Pro feature)
- A Pabbly Connect account (free trial available)
Setup steps
Log in to Pabbly Connect and click Create Workflow. Give it a descriptive name (e.g., "FormBlade Submissions").
In the trigger step, select Webhook / API as the trigger app. This tells Pabbly to listen for incoming HTTP requests.
Pabbly generates a unique webhook URL for the workflow. Copy this URL. It looks something like:
https://connect.pabbly.com/workflow/sendwebhookdata/abc123...
In your FormBlade dashboard, go to Webhooks, select the form, and click + Add webhook. Choose Pabbly Connect from the provider list and paste the webhook URL. Click Create.
Click Test next to the webhook in FormBlade to send a sample payload. In Pabbly, click Capture Webhook Response to receive and inspect the test data.
Once Pabbly receives the test data, it shows all available fields from the FormBlade payload. You can now map these fields (e.g., data.name, data.email) to the action app's input fields.
Click the + button below the trigger to add one or more action steps. Choose the app you want to send data to (e.g., Google Sheets, Mailchimp, Slack) and configure the field mapping. You can chain multiple actions in a single workflow.
Example use cases
- Add to Google Sheets — append each form submission as a new row in a spreadsheet
- Send email via SMTP — trigger a custom email to your team or the submitter using your own SMTP server
- Create CRM contacts — add new leads to HubSpot, Salesforce, or Zoho CRM automatically
- Post to Slack — send a formatted notification to a Slack channel for each submission
- Multi-step workflows — chain multiple actions together, e.g., save to Sheets, send an email, and create a Trello card all from one form submission
Why Pabbly Connect?
| Feature | Pabbly Connect | Zapier | Make |
|---|---|---|---|
| One-time pricing option | Yes | No | No |
| Unlimited executions | Yes (on paid plans) | No (task limits) | No (operation limits) |
| Multi-step workflows | Yes | Yes | Yes |
| Internal data processing | Yes | No | No |
| App integrations | 1,000+ | 6,000+ | 1,500+ |
Troubleshooting
Workflow not triggering
- Check the workflow is active — open the workflow in Pabbly Connect and make sure it is not paused or in draft mode. Only active workflows accept webhook requests.
- Verify the URL — confirm the webhook URL in FormBlade matches the one shown in the Pabbly trigger step. Even a single extra character will cause delivery to fail.
- Re-capture the webhook — if you changed the workflow, click Capture Webhook Response again in Pabbly and send a new test from FormBlade to refresh the field mapping.
Fields not mapping correctly
FormBlade sends form field values inside the data object of the JSON payload. When mapping fields in Pabbly, look for entries like data.name, data.email, and data.message. If fields are missing, send a new test from FormBlade to update the available field list in Pabbly.